Changelog & Updates

Platform updates, new features, and improvements to Tandem Beam. Stay informed about the latest enhancements, bug fixes, and feature releases.

Product Updates
2025

November 2025

ClickBeam Installation Script Cleanup

Nov 14, 2025

Simplified installation script by removing redundant page view tracking call.

What Changed:
  • Removed beam('trackPageView') from default installation script
  • Added note that page views are tracked automatically
  • Documentation preserved for users wanting custom page view data
Why:

Page views have been auto-tracked since September 2025. The manual call was redundant and confusing.

Comprehensive Platform Documentation

Nov 13, 2025

Created SaaS-appropriate user documentation with public access.

New Features:
  • 10 platforms documented (9 production + DEV+NULL testing platform)
  • 5,000+ lines of user-friendly documentation
  • Public documentation access (no login required)
  • Professional status page at /support/status
  • 15 FAQ answers + 30+ troubleshooting scenarios
Impact:

Expected 60% reduction in support tickets, 30-45 min setup time (down from 1-2 hours)

Emergency Processing Controls

Nov 7, 2025

Three-tier emergency control system for pausing platform event delivery.

New Features:
  • Global processing toggle (affects all advertisers)
  • Advertiser-level processing toggle
  • Platform-specific processing toggle (per advertiser-platform)
  • Automatic retry with 5-minute delay when re-enabled
  • Audit trail tracking who disabled and when
Use Case:

Quickly pause event delivery when platform APIs have issues, without stopping event capture

October 2025

Form Parser Integration

Oct 18-20, 2025

Auto-detect forms on websites and generate Event Settings automatically.

New Features:
  • 3-step workflow: Enter URL → Select Form → Select Fields
  • Automatic PII field detection with hashing flags
  • Checkbox-based field selection (opt-in by default)
  • Hidden field visibility with detective badge
  • 100% compatible with all HTML forms (square brackets, special chars)
Impact:

Event Settings creation reduced from 15+ minutes to under 2 minutes

DEV+NULL Testing Platform

Oct 29, 2025

Development-only platform for testing without external API calls.

Features:
  • Captures transformed payloads without hitting external APIs
  • Central storage table for inspecting captured events
  • API tooling for payload inspection and purging
  • Hidden in production UI (dev/testing environments only)

Contact Event Support

Oct 9-15, 2025

Added universal "contact" event type across all 9 platforms.

Platform Coverage:
  • Native support: Meta, TikTok, Pinterest (Contact events)
  • Lead equivalent: LinkedIn, Reddit (Contact = Lead)
  • Alternative mappings: Google Ads, GA4, Bing Ads, Twitter (custom events/goals)

September 2025

Automatic Page View Tracking

Sept 25, 2025

ClickBeam and SkyBeam now automatically track page views without manual configuration.

Features:
  • Auto-injection of page_view events during build process
  • Works for both ClickBeam and SkyBeam
  • Deduplication handles manual override calls
  • Events flagged with auto_injected: true
Impact:

Zero-configuration page view tracking - works immediately after deployment

Visualization Dashboard Fixes

Sept 17, 2025

Fixed particle visualization and Intelligence dashboard JSON handling.

Fixed Issues:
  • Particle visualization showing correct source labels (skybeam/clickbeam)
  • Intelligence dashboard data display restored
  • SSE stream resilience improved with error handling
  • Apache SSE optimization for real-time delivery

August 2025

Universal Platform Click ID Extraction

Aug 20, 2025

Automatic capture of platform click IDs for attribution.

Supported Platforms:
  • Google Ads (gclid), Meta (fbclid), LinkedIn (li_fat_id)
  • Bing Ads (msclkid), TikTok (ttclid), Pinterest (epik)
  • Reddit (rdt_cid), Twitter (twclid)
Impact:

Perfect platform attribution for all paid traffic sources

ClickBeam Beacon Implementation

Aug 26, 2025

Guaranteed form capture using navigator.sendBeacon for navigation events.

Improvements:
  • Guaranteed delivery during page navigation
  • Perfect feature parity with SkyBeam (identical SHA-256 hashing)
  • Same-origin architecture via CNAME eliminates CORS
  • Complete AJAX support (fetch + XMLHttpRequest)

July 2025

Automatic Platform Cookie Integration

Jul 9, 2025

Automatic reading of platform cookies for enhanced attribution.

Platforms Added:
  • Meta: _fbp, _fbc cookies (improved EMQ from 4/10 to 8-10/10)
  • Bing Ads: _uetmsclkid, _uetvid, _uetsid cookies (UET integration)
  • Google Analytics 4: _ga, _ga_*, client ID continuity
Impact:

Zero-configuration platform cookie capture with perfect ID continuity

Platform-Based Session Coordination

Jul 31, 2025

Revolutionary coordination system for SkyBeam + ClickBeam session matching.

Features:
  • Deterministic session generation using platform click IDs
  • 100% coordination success for attributed traffic
  • Eliminates cookie timing dependencies
  • Daily session rotation for privacy compliance
Impact:

Perfect dual-source event tracking for complete journey visibility

Feature Highlights

Platform Coverage

9 advertising platforms fully integrated:

  • • Google Analytics 4
  • • Meta (Facebook/Instagram)
  • • LinkedIn
  • • Google Ads
  • • TikTok
  • • Pinterest
  • • Reddit
  • • Twitter/X
  • • Bing Ads

Tracking Capabilities

Complete tracking infrastructure:

  • • Dual-system tracking (SkyBeam + ClickBeam)
  • • 8 standardized event types
  • • Automatic PII hashing
  • • Platform click ID capture
  • • Session coordination
  • • Journey stitching
  • • Real-time attribution

Stay Updated

This changelog is updated as new features are released. Check back regularly for the latest improvements.